Joshua Fayer's Blog

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Recent Posts

The Power of Authenticity

14 April, 2019

Public relations practitioners have always felt the need to combat the 'spin master' perception that delegitimizes the industry and makes our communications efforts less effective. Now, companies are just getting around to finding a real, tangible way to accomplish this: speaking the truth.

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Diverting from the Norm in Public Relations

4 April, 2019

A gif of Adam Ritchie giving his presentation

Often, public relations classes teach commonly accepted practices. This is a fine approach, but only gets you as far as the baseline. In his presentation on Apr. 4, 2019, Adam Ritchie presented a model for moving beyond the basic.

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The Thin Line Between Privacy Advocacy and Alarmism

27 March, 2019

Privacy advocates, especially in recent years, have a lot of valid concerns when it comes to data (mis)use by large corporations and governments. But sometimes, these claims are inflated, and destructive to legitimate data usage.

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Tips to Organize on Social Media

17 March, 2019

We all have our own personal platforms we can use to advocate for public issues we care about. But at the end of the day, posting on social media can feel like nothing more than armchair activism and yelling into the void. What can we do to organize and rally behind issues we care about that goes beyond the basic post?

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Advanced Analytics in PR

24 February, 2019

A social graph of Twitter users.

There's a true abundance of information PR practitioners can use to guide their social media campaigns. But in choosing what data to ignore, PR practitioners may be passing up some powerful insights

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